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Cookie Policy

Last updated: 17-07-2026

This Cookie Policy explains how MaxVet (“we”, “us”, “our”), accessible at maxvet.co.uk, uses cookies and similar technologies, and the choices you have. It should be read together with our Privacy Notice. MaxVet is operated by MaxPet Limited, a company registered in England and Wales (company no. 17336437, registered office 66 Paul Street, London EC2A 4NA), and this policy is written to comply with the Privacy and Electronic Communications Regulations 2003 (PECR) and the UK GDPR.

1. What are cookies?

Cookies are small text files placed on your device when you visit a website. They let a site remember things between pages or visits — for example, to keep you securely signed in. Cookies can be “first-party” (set by us) or “third-party” (set by another organisation), and either “session” (deleted when you close your browser) or “persistent” (kept for a set time).

2. The cookies we use

MaxVet uses only a small number of strictly necessary cookies. These are required to make the site work and keep your account secure. MaxVet sets no analytics, advertising or profiling cookies. The site runs one first-party script, which powers the feedback button — it sets no cookies and tracks nothing.

NameProviderTypePurposeExpiry
maxvets_session MaxVet (first-party) Strictly necessary Maintains your secure session and sign-in. Without it you could not log in or use your clinic account. Marked Secure and HttpOnly. Persistent (up to 30 days; removed when you sign out)
maxvets_csrf MaxVet (first-party) Strictly necessary Protects forms (login, sign-up, sending appointments and invitations) against cross-site request forgery. Marked Secure and HttpOnly. Persistent (up to 30 days)
__cf_bm / cf_clearance Cloudflare (our hosting, security & content-delivery provider) Strictly necessary (security) Helps protect the site from malicious bots and abusive traffic, and are set when Cloudflare’s security features — including the sign-up challenge — are triggered. Not used for advertising or tracking. __cf_bm: ~30 minutes · cf_clearance: up to 1 year

3. No advertising, and no consent banner

Because MaxVet sets only strictly necessary cookies, we do not show a cookie consent banner — there are no optional cookies to accept or reject. We use no advertising, marketing or profiling cookies, we do not sell your personal data, and we do not share it with advertisers or data brokers. The only third-party script the site can load is Cloudflare Turnstile, a privacy-preserving security challenge shown on the sign-up form; it is used to tell humans from bots, not to track you.

4. How we count visits

We keep a simple record of page views so we know whether the site is useful and working: the page you viewed, the date and time, the page that referred you, your browser type, your IP address, and the approximate location of your internet connection (city, region, postcode district and country), which our hosting provider (Cloudflare) derives from that IP address. That location identifies the connection, typically your internet provider's local exchange — it is not your device's GPS position or your address, and we do not store coordinates. This is recorded on our server — it sets no cookie, uses no third-party analytics service, and does not follow you across other websites. We use it to understand how the site is used, and for security. We do not sell it or share it with advertisers.

Our lawful basis is legitimate interests (running and securing our own website). Because it sets no cookie and is limited to our own site, it does not require consent under the Privacy and Electronic Communications Regulations. See our Privacy Notice for your rights over this data, including erasure.

5. Your choices

You can control or delete cookies through your browser settings. Please note that blocking strictly necessary cookies will stop core features such as signing in from working.

Most browsers let you manage cookies via their settings or preferences menu. Guidance for common browsers is available at aboutcookies.org.

6. Legal basis

Under PECR, strictly necessary cookies — those essential to provide a service you have requested, such as signing in — do not require consent, but we must tell you about them, which is the purpose of this policy. If we ever introduce non-essential cookies, we will ask for your prior consent first. Where we process personal data, we do so in accordance with the UK GDPR.

7. Changes to this policy

We may update this Cookie Policy from time to time. Any changes will be posted on this page with a revised “last updated” date.

8. Contact

If you have any questions about this policy or how we use cookies, contact us at [email protected].

MaxVet

Clinical access to the structured, owner-logged health data your clients already track in MaxPet. Decision support — not a diagnostic device.

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© 2026 MaxPet Limited · Registered in England & Wales, company no. 17336437 · Registered office: 66 Paul Street, London EC2A 4NAMaxVet is part of the MaxPet platform · Decision support only; not a substitute for veterinary examination.

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MaxVet is built for the people using it in practice. If something is slow, confusing, missing or wrong, tell us — that's how it gets better.

Or email [email protected]. MaxVet isn't monitored around the clock — never rely on it for anything clinically urgent.